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Marc A. Bruijnzeels PhD is associate professor at Leiden University Medical School – Campus The Hague and the director of Jan van Es Institute, a small expertise center for integrated primary health care in The Netherlands. As a political scientist, he gained a large experience in research, policy, teaching and practice in primary health care and health care organization. Currently, he develops a master program on Population Health Management for Leiden University and performs various research projects using the PHM approach and methodology.